
+201%
+40%
+144%
ABOUT
By implementing a precise audience targeting and GTM strategy, Zwilling achieved measurable growth in traffic, conversions, and ROAS—powered by Inveon’s GrowthLab.
PLATFORMS USED
GrowthLab
🔍 Challenge
The global kitchenware brand needed to increase digital performance and efficiency across paid media by refining its audience segmentation and go-to-market strategy.
🧩 Solution
GrowthLab delivered a full-funnel performance approach:
Defined audience segments by behavioral insights and intent data
Executed platform-optimized campaigns focused on conversion and ROAS
Continuously optimized for awareness, traffic, and purchase with advanced targeting
Used Google Ads and dynamic remarketing to scale high-performing audiences
📈 Outcome
Zwilling achieved a 2x revenue increase in just a few months, with improved ROAS and conversion rates—proving the power of data-led performance marketing built by GrowthLab.